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Visitor Engagement, Social Reach and Audience Growth with Photo Marketing
Client
Visit Canberra
1 year
Live Time
1 x Selfie Station
Gadgets
PHOTOS SENT
3,383
SOCIAL SHARES
20%
SOCIAL ENGAGEMENTS
9,576
Visit Canberra has deployed Interlike Selfie Station as a permanent installation in the picturesque corner of the visitor information centre. Always on, set and forget social photo booth enables visitors to create a fun themed photo and share it with friends and family back home in real time.
A digital post card from the AU capital to the world ⭐
Installation is active since August 2016 and is run on Interlike Selfie Station .
How it works
Step 1 Choose overlay
By swiping left and right visitors cycle through pre loaded augmented photo filter options. The centre updates filters based on seasonality and special events taking place within the region.
Step 2 Enter Details
To receive the personalised photo, visitors complete a form with their details. Name and email are set as mandatory fields and an optional check box to sign up to the newsletter from Visit Canberra.
To receive the personalised photo, visitors complete a form with their details. Name and email are set as mandatory fields and an optional check box to sign up to the newsletter from Visit Canberra.
Step 3 Receive the photo
The photo is delivered instantly via email or sms with a link to web gallery and social sharing buttons.
Step 4 Shared to visitor social channel
Visitors share their photo on their Facebook, Twitter or other via the gallery social sharing buttons.
Visitors share their photo on their Facebook, Twitter or other via the gallery social sharing buttons.
Photos per Season ✨
Facebook Engagements
8,780
Likes
159
Comments
637
Shares
Inclusive digital engagement installation
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