New Zealander of the Year Awards
Client
New Zealander of the Year
2 hours
Live Time
2 Roaming Selfie Machines
Gadgets
PHOTOS
144
FACEBOOK ENGAGEMENTS
2,834
POST VIEWS
51,065
The New Zealander of the Year Awards celebrate those people who use their passion for New Zealand to make our country a better place. These awards are an opportunity to honour extraordinary Kiwis whose selflessness, creativity, and vision make us proud to call New Zealand home.

With Interlike, guests were encouraged to capture their special moment at the event and share on social media with their family and friends.
Social Engagement ⭐
Two brand ambassadors with Interlike Roaming Selfie Machines captured guests by the media wall on arrival.

They continued roaming around creating photos and sharing moments for an hour during pre-drinks. All guests photos was immediately posted to NZOTY Facebook page.

The award winners then took selfies that were uploaded into Twitter continuing engagement between the winners, their fans on NZOTY Twitter account.
The Awards attract guests of the highest caliber including New Zealand Prime Minister and the All Blacks captain. Everyone loved immediacy and quality of interlike.app. New Zealander of the Year used Interlike Roaming Selfie Machines at their awards three years in a row.
How it works
Brand ambassadors took photos of the esteemed guests on arrival
And encouraged selfie taking during pre-drinks. Branding mentioning sponsors, immediately applied to all photos
Customers enter their details to receive the photo and agree to the terms
The photos were uploaded to NZOTY Facebook page and each guest received email and sms with the link to their to their each individual photo
Results ✨
  • 141
    Photos created
  • 151,439
    Photos impressions
  • 93%
    VIP sign ups
Engagements
Facebook
  • 2,925
    Likes
  • 37
    Comments
  • 114
    Shares
Sentiment
Authentic brand engagement on the page through customer comments on Facebook. These photographs on social media become a forum for customers to express how the feel about the Awards and experience they had there.
Enquire ✋
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